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Be inspired by how Further has applied its technology and agile research methods to meet the needs of modern marketers and researcher. If you'd like to talk through your particular research project, we're here to help!

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Using Insight To Develop A Disruptive Insurance Proposition

VouchForMe is a European insuretech start-up. Their innovative blockchain product and novel approach towards trust, and the power of social...
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Motivating Your Sales Team

Sales teams have a vested interest in creating engaging collateral. They know their customers, they understand their pain points and...
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Research Briefing Template

A Research Briefing Template for commissioning market research from agencies. It can be used by agencies to get the information...
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Reimagining Condé Nast International’s Brand

Reimagining ‘mission and vision’ statements is a challenge, even for small organisations. If you’re one of the world’s most successful...
Video / Webinars & Presentations

How to Make Brand Procurement Your Agency's Friend

What if procurement was your friend and not your enemy? Imagine how much more work you could win! Yet agency...
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Savings, How Boring. Think Again!

What drives people to save or spend? Why do people choose savings products? What would motivate people to save, given...
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The Sweet Smell of Bacon Product Innovation

Further were challenged to unearth fresh insight into how people across six markets use and consume bacon. But the challenge...
Video / Webinars & Presentations

How to Manage Inconvenient Insights

You do great work. The quality of research and the insights you discover for clients are superb. Everyone likes your...
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A Guide to Qualitative Research Methods

A hugely practical guide to qualitative research methods. We examine online and offline research methodologies, the features, the advantages and...
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