Running and managing effective research communities and discussion boards – ones that meet your research objectives and help you make better decisions – can quickly eat up your time and drain your resources, especially if you don’t do your preparation. Do the groundwork, plan things effectively and not only will you achieve game-changing insight but you’ll reduce the effort needed to keep things running smoothly and on-time. You can also achieve greater focus, avoid costly errors and have happier participants. This guide offers five ways to run insight communities more efficiently.
For example, it's good practice, no matter what the project, to go and talk to your stakeholders as early as possible in order to understand what the requirements of their research community are. Speak to them about what they need to derive value from the community, or what questions they need answering over the foreseeable period. Stakeholders can include internal clients, suppliers and partners, so you may need time to engage these diverse groups to understand their take-outs.
There's lots many more top tips in the guide!